if you could take one photo that represented preparedness, what would it be

I’ve got a request. We are in the process of producing new rediplans (due in October 2015). We have been talking through the front cover with our designers. They asked us “if you could take one photo that represented preparedness, what would it be”

 So, with that in mind, we thought we’d get some help from the experts. You.

 So, all I’m asking is that you complete this sentence:

 To represent disaster preparedness, I would take a photo of…..

 Easy, huh!

emily2

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9 thoughts on “if you could take one photo that represented preparedness, what would it be

  1. This is not an easy ask. I think that a photo that involves an emergency kit would be good. But does it have to be a photo? There may be a really good info graphic that could capture this. The creative experts would be better placed to advise on this but I think:
    Emergency plan + emergency kit + discussion with family + practice the plan + discussion with neighbors + connection to emergency information source + connection to the community = EMERGENCY PREPAREDNESS.
    You could also add in something about knowing your risks and hazards.

    Or an info graphic with the steps that are already outlined in Redi Plan.

    Good luck,
    Susan

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    1. No it doesn’t have to be a photo, the designers asked us to give them a single “image” of preparedness that they can apply their creative thinking to. Our challenge as soon as we represent one group on the cover, it has the potential to exclude others. It’s also interesting most peoples comments have been very practically focused and not so much on psychosocial preparedness, which the new rediplan will feature more of

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  2. Hi, I agree with Susan, it is not an easy ask. What I would like to see in the photo is pets as well as an elderly parent and children being included in the planning. Maybe a dog with some dog food and an adult holding a piece of paper with something clearly written across the top like Doctors details and medications. Good luck and looking forward to seeing the final result.
    Kirsten

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    1. No it isn’t, that’s why we are asking for help. I had my team build what they thought preparedness was out of Lego as a team building exercise. Fascinating to see the results. The abstract to the simple

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  3. To represent disaster preparedness I would take a photo representing many people (or a photo of hands) working together. Older younger, male, female, adults, children. Little hands, big hands, children’s hands, youthful adult hands, old gnarled hands, ladies hands, men’s hands. many people and many hands coming together to make the difference. Cheers Rhonda Abotomey

    Liked by 1 person

  4. Hi John

    To represent disaster preparedness I would take a photo representing many people (or a photo of hands) working together. Older younger, male, female, adults, children. Little hands, big hands, children’s hands, youthful adult hands, old gnarled hands, ladies hands, men’s hands. many people and many hands coming together to make the difference.

    Cheers Rhonda Abotomey

    ________________________________

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  5. Very tricky! My thoughts immediately went to emergency kit by the door or other practical aspects of preparedness as understanding what is likely to happen is part of the psychosocial preparation as well. I don’t mind the photo you have above although it looks a little like she is packing her lunch into her backpack for school.

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  6. Like everyone before me, this is a challenge.

    The NSW RFS is in the midst of reviewing our key Bush Fire Survival Plan document and the issue of an image to ‘best’ reflect the cover, a notion or intent is still not resolved.

    However a clear relationship to the target group is the key. On the assumption that your revised RediPlan docs will be targeting older folks and/or other vulnerable groups, those folks need to se themselves on the cover I suppose to highlight personal relevance.

    I am keen on an image that reflects a successful application of the document, tools, or psychosocial messages. An un-flustered, even smiling older couple, enjoying tea as a bush fire or flood rages in the background.

    Let us know if you find such a photo. We all have gazillions of shots of hazard events destroying places and things. No one seems to capture images that reflect community action, connectedness and helping each other.

    I do recall making contact in recent years with FEMA (maybe Disability.Gov) on a similar task, without success though.

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